For many people, the prospect of following their bliss is stunted by the very real facts that we all have to make a living in order to keep a roof over our heads, and bread on our plates.
As such, 15% of the net profits ever derived from The Ladder will be directed into a non-profit foundation which will be created to make annual grants to selected applicants who wish to take a year out of their lives and pursue their dreams, whether through the arts, through service, or through following a higher call.